- Did you know that search engines give priority listings to websites that host video content?
- Did you know that by 2013 90% of internet traffic will be video?
- Did you know that over 65% of the people who watch online videos are between the ages of 35 and 64?
This has huge implications for your dog business. It means that in order to stay ahead of your competitors, and showcase your dogs and your dog business (or club etc) to the very best advantage, you really need to be using promotional video of your dogs.
Dogs are easy to video: and if you’re a little shy of appearing on camera, it’s very easy to take the focus off yourself and onto them. But what better way to really show off your best stud dog than a video of him working or winning a show – or simply in action in training? Or to show potential customers what happens at your kennels or doggy day care centre? Or how dogs are groomed at your centre ? Or how that new collar really works?
People are starting to expect to see video. I say starting to, because on the smaller websites video is used less than on the large corporate ones at the moment. But that is changing fast. Why be the last to catch up with the trend? Why wait until your competitors have videos established all over the web before you launch your first?
Videos can also be used to demonstrate training, to show off new litters of puppies (or a whole breeding line), to showcase events or to establish you as an expert in your field by simply talking about what you do.
The possibilities are endless.
I offer short promotional videos for dog businesses, clubs and breeders starting at just £120 for a talking head video. This is where you send me a script and I get a dog to read it for you (clever stuff!!) If you would like a particular dog to read it for you, instead of one of my trained models, send me a clear photo and it will just cost a little extra. This will provide a thirty – forty second (the length of an average advertisement on TV) promotional video which can then be loaded onto YouTube (or similar) and embedded onto any website, Facebook page or Google Places page. You can even take away your own dvd to play anywhere.